Business tourism market in Katowice in 2016

29/05/2017



The total number of conference meetings held in Katowice in 2016 amounted to: 6,317, including 21% of meetings (i.e. 1,326) which lasted 2 or more days.

The total number of conference days in Katowice in 2016 equalled 7,963, which means that the average time of conference and other business events amounted to 1.26 (i.e. it was longer when compared with 2015, when it lasted 1.24 days).

The most conference meetings and other business events, as well as conference days were observed in October. Whereas the majority of participants in such events visited Katowice in March 2016.

The number of participants in all conference meetings and business events in Katowice in 2016 amounted to 762,538 people. This means an increase when compared with 2015 of 30.9% (in 2015 – 582,495 people).

In 2016, 220 conference meetings and other business events were organised in the International Congress Centre (ICC – the biggest roofed conference facility in Poland) in Katowice, in which 530,690 people participated.

In March 2016, the ICC in Katowice held the biggest business event in Poland – the international computer games and software fair Extreme Masters (IEM).

More than 114 thousand people visited the ICC during three days. In May 2016, there was another edition of the international European Economic Congress, in which 8,000 people participated.
While observing average expenditure incurred by participants of a conference meeting one must note that total expenditure incurred by one delegate using accommodation in Katowice in 2016 amounted, on average, to PLN 534.3 – including accommodation amounting to PLN 279.8 (PLN 221.99 per one night).

Participants in conference meetings who did not use accommodation during their stay in Katowice spent, on average, PLN 161.82 (which constitutes an increase of 8.68% year-on-year).
Whereas 39.6% of respondents did not declare incurring any expenses in Katowice with regards to their participation in the survey (they purchased fuel, tickets or other services in other cities – before appearing at the meeting). The same share among participants of conferences in Katowice without accommodation is even higher and amounts to 52.3%. Taking this fact into account, the average amount of expenditure of all participants in conference meetings or other business events who did not use accommodation during one conference or other business event in Katowice amounted in 2016 to PLN 77.22 per capita.

If we assume that 16.5% of participants in conference meetings or other business events in Katowice in 2016 stayed overnight during these events (Fig. 13), and the remaining number of participants did not stay overnight, then taking into account the total number of participants in business events in Katowice and average expenses, providing for the division into those staying and those not staying overnight, the total amount of expenditure incurred by the participants of business meetings in Katowice in 2016 may be calculated.

Consequently, the expenditure incurred in 2016 by the participants in conference meetings or other business events in Katowice totalled PLN 116 million. In light of this research into participants of conference meetings, the City of Katowice is perceived as a city that meets delegates' requirements for organizing conference and business meetings.